Posted: 04/19/10 02:55 PM
Press Release below:
Volvo XC60 Honored as one of Ward's Auto World Auto Interior of the Year for 2010
April 19, 2010 (Rockleigh, N.J.) - The Volvo XC60 premium crossover was awarded as one of Ward's Auto World Auto Interior of the Year for 2010 today. Ward's Auto Interior of the Year Awards, North America's only honors for excellence in automotive interiors, have been announced for 2010. The list features winners in pricing and vehicle type categories, as well as special award winners for design, versatility and brand expression.
The Volvo XC60 took top honors in the Premium-priced truck category and was one of nine other vehicles honored in the annual award. A team of eight Ward's editors evaluated 40 vehicles that have either all-new or significantly upgraded interiors this year. The vehicles - both car and truck - were divided into segments, with one winner named in each category. In addition, Ward's bestowed special awards for outstanding achievements in key areas. Having both designations allowed judges to rank vehicles against the entire field, regardless of segment and price. Judging criteria included aesthetics and design harmony, comfort, driver information, ergonomics, fit and finish, materials, safety and overall value.
The Volvo XC60 introduced a bold new interior design when it went on sale last year as a 2010 model. All the passengers sit comfortably in the newly designed seats, yet it's obvious that the driver is in charge. The characteristic slim center stack gains a fresh design with a new integrated navigation (optional) screen that's angled slightly toward the driver. The interior also has been designed so every detail looks like it's in motion.
The stitched seams of the unique, sculpted XC60 seats have a pronounced X-theme with the choice of a single color, or contrasting colors. The curvature of the forward edge of the rear seat cushion has been designed for easier entry and exit. The rear seat is also somewhat higher than the front seats to give its occupants a better view. The two outboard seats can be specified with the same two-stage child booster cushions that were introduced in the Volvo V70 and XC70 in 2007.