Posted: 06/29/07 03:25 PM
XM and Infiniti Will Offer 3-Year XM Radio and XM NavTraffic Service to 2008 Infiniti QX56 Buyers
XM Radio and XM NavTraffic now standard, factory-equipped features on Infiniti QX56
WASHINGTON, June 28 /PRNewswire-FirstCall/ -- XM (NASDAQ:XMSR) , the nation's leading provider of satellite radio, today announced that for a limited time Infiniti will be offering consumers three years of complimentary XM Satellite Radio and XM NavTraffic service on the redesigned 2008 Infiniti QX56. All 2008 Infiniti QX56 models come with standard XM Satellite Radio and the Infiniti Navigation System, featuring XM NavTraffic, XM's real-time traffic information service.
Beginning with the 2008 model year, XM will be the exclusive satellite radio provider to Infiniti, and every Infiniti model will make available XM Radio as a standard, factory-equipped feature.
"Offering three years of complimentary service to XM Radio and XM NavTraffic on the 2008 Infiniti QX56 demonstrates Infiniti's commitment to providing the best technology for everyone. QX56 buyers can now immediately begin to experience the variety of more than 170 channels of music, sports, news, talk and entertainment, along with the power of live, real time traffic data," said Steve Cook, executive vice president, automotive, XM Satellite Radio.
In support of the launch for the three-year service offer, Infiniti has developed an integrated marketing program that includes television, print, online and billboard advertising.
Now available in 50 major U.S. markets, XM NavTraffic feeds data on incidents, such as accidents and road construction, directly to a vehicle's GPS navigation system via XM's satellite pipeline. The driver is alerted to these incidents through the navigation screen, allowing him or her to route around a jam before getting caught in traffic. Where available, the complimentary three-year subscription to XM NavTraffic provides real-time traffic information by using red, yellow and green colors codes to indicate high, medium and low congestion levels. Drivers can also set the red routes to flash on the screen to alert the driver to high congestion areas.
In addition to the QX56, XM NavTraffic is available on the 2007 Infiniti G35 sedan (and will be available on the all new 2008 G37 Coupe coming in August) as part of the Navigation package. Both also will feature XM Radio.
XM (NASDAQ:XMSR) is America's number one satellite radio company with more than 8 million subscribers. Broadcasting live daily from studios in Washington, DC, New York City, Chicago, the Country Music Hall of Fame in Nashville, Toronto and Montreal, XM's 2007 lineup includes more than 170 digital channels of choice from coast to coast: commercial-free music, premier sports, news, talk radio, comedy, children's and entertainment programming; and the most advanced traffic and weather information.
XM, the leader in satellite-delivered entertainment and data services for the automobile market through partnerships with General Motors, Honda, Hyundai, Nissan, Porsche, Subaru, Suzuki and Toyota is available in 140 different vehicle models for 2007. XM's industry-leading products are available at consumer electronics retailers nationwide. For more information about XM hardware, programming and partnerships, please visit http://www.xmradio.com/ .
Factors that could cause actual results to differ materially from those in the forward-looking statements in this press release include demand for XM Satellite Radio's service, the Company's dependence on technology and third party vendors, its potential need for additional financing, as well as other risks described in XM Satellite Radio Holdings Inc.'s Form 10-K filed with the Securities and Exchange Commission on 3-7-07. Copies of the filing are available upon request from XM Radio's Investor Relations Department.