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December 2009 Truck & SUV Sales Numbers

  
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December 2009 Truck & SUV Sales Numbers

 
Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/04/10
12:21 PM

Here's a recap on all the monthly sales numbers for 2009:

November 2009 - Truck, SUV, and crossover sales numbers

October 2009 - Truck, SUV, and crossover sales numbers

September 2009 - Truck, SUV, and crossover sales and numbers

July 2009 - Truck, SUV, and crossover sales and numbers

June 2009 - Truck, SUV, and crossover sales and numbers

May 2009 - Truck, SUV, and crossover sales and numbers

April 2009 - Truck, SUV, and crossover sales and numbers

March 2009 - Truck, SUV, and crossover sales and numbers

February 2009 - Truck, SUV, and crossover sales and numbers

January 2009 - Truck, SUV, and crossover sales numbers


---------December 2009 SALES NUMBERS LISTED BELOW--------------------

TBA  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
11:19 AM

Award-winning Month Drives Chrysler Group LLC's December U.S. Sales

AUBURN HILLS, Mich., Jan. 5 /PRNewswire/ --   --  U.S. sales increase 36 percent compared with November 2009
 --  Chrysler Group increases month-over-month market share again
 --  Eleven Chrysler Group vehicles increase sales compared with December
     2008
 --  Twenty of 24 Chrysler Group vehicles see December sales increase
     versus November 2009
 --  2010 Ram Heavy Duty Pick Up Truck named Motor Trend's Truck of the
     Year

 --  Chrysler Group vehicles win eight awards in the month of December
 --  Jeep named "Top Domestic Brand" in Kelley Blue Book's kbb.com® 2010
     Residual Value Study
 --  2010 Dodge Caliber has an all-new interior, arriving in dealer
     showrooms soon


Awards and accolades for Chrysler, Jeep®, Dodge and Ram vehicles drove customers to dealer showrooms resulting in improved sales and market share in December. Chrysler Group today reported December sales increased 36 percent compared with November 2009 and 20 of 24 vehicles posted sales increases for the same time period.

Chrysler Group received multiple accolades in December, including Motor Trend's Truck of the Year award for the all-new 2010 Ram Heavy Duty pickup truck that is arriving in dealer showrooms now. In addition:

 --  Jeep Wrangler Unlimited Rubicon hailed as "Most Significant 4x4 of the
     Decade" and Jeep Wrangler Rubicon named "Best 4x4 of the Decade" by
     editors at Four Wheeler Magazine
 --  Jeep named "Top Domestic Brand" in Kelley Blue Book's kbb.com® 2010
     Residual Value Study
 --  2010 Ram Power Wagon was named Four Wheeler Magazine's "Pickup Truck
     of the Year"
 --  2010 Ram 1500 was named a "2010 All Star" by Automobile Magazine
 --  Dodge Challenger was named "Most Satisfying Car" by readers of a
     prominent consumer magazine
 --  Jeep Liberty and Dodge Challenger R/T chosen as "Best of 2009" by
     Gaywheels.com editors
 --  2010 Dodge Grand Caravan identified as one of the "Safest Vehicles
     under $30,000" by NADAguides.com


"As we kick off the new year, Chrysler Group continues to build momentum with some of the best products in the marketplace, and we are enthusiastic about the new products coming this year," said Fred Diaz, President and Chief Executive Officer-Ram Brand and Lead Executive for the Sales Organization, Chrysler Group LLC. "Our great Chrysler, Jeep, Dodge and Ram products are being recognized by opinion leaders in the industry, and consumers are responding in a positive way. In 2010 the company will continue to earn the trust of consumers with exciting, high-quality vehicles that are priced right."

Chrysler Group reported total U.S. sales for December of 86,523 units. Sales increased 36 percent month-over-month and declined 4 percent year-over-year. The company finished the year with 931,402 units sold, a decline of 36 percent compared with 2008. Inventory is down 55 percent compared with December 2008, with 178,538 units in inventory, representing a 58-day supply. Overall industry figures for November are projected to come in at an estimated 11.3 million SAAR.

 December Brand U.S. Sales Highlights

 --  Eleven Chrysler Group Vehicles saw year-over-year sales increases in
     December:
     --  Dodge car brand sales increased 25 percent compared with December
         2008
     --  Dodge Caliber (up 83 percent, 5,389 units), Avenger (up 85
         percent, 3,799 units), Charger (up 16 percent, 6,273 units),
         Journey (up 61 percent, 6,872 units) and Grand Caravan (up 24
         percent, 8,563 units) all increased sales compared with December
         2008
     --  Chrysler 300 (up 20 percent, 4,452 units), Sebring Sedan (up 19
         percent, 3,500 units), Sebring Convertible (up 47 percent, 937
         units) and Town & Country minivan (up four percent, 8,465 units)
         increased versus December 2008
     --  Jeep Patriot (up six percent, 2,759 units) and Liberty (up two
         percent, 4,609 units) sales increased year-over-year
 --  20 of 24 Chrysler Group vehicles posted December sales increases
     versus November 2009:
     --  Jeep brand sales increased 36 percent compared with the previous
         month
     --  Jeep: The entire Jeep lineup posted month-over-month increases.
         Wrangler, Liberty, Compass, Patriot, Grand Cherokee and Commander
         improved sales compared with November
     --  Chrysler brand sales increased 79 percent compared with November
         2009
     --  Chrysler Sebring Sedan, Sebring Convertible, 300, PT Cruiser and
         Town & Country had month-over-month sales increases
     --  Dodge car brand sales increased 43 percent compared with November
         2009
     --  Dodge: Caliber, with an all-new interior for 2010, Avenger,
         Charger, Challenger, Viper, Journey, Caravan and Nitro posted
         month-over-month increases
     --  Ram Brand sales increased 14 percent and the award-winning Ram
         pickup sales increased 23 percent versus November 2009
 --  In December, overall Mopar U.S. net sales increased 8 percent compared
     with November 2009. Compared to the same time period last year,
     service contracts per new unit sold increased nine percent. Last
     month, in conjunction with the dealership network, Mopar officially
     opened its eStore for business at www.mopar.com, offering customers
     more than 100,000 parts and accessories on-line

 Incentives

Chrysler Group today announced "Zero Percent Financing" for almost all 2010 model year vehicles and the expansion of its "Invest in America" partnership with more than 90 million Credit Union members in the United States. The Credit Union member-preferred pricing program has been expanded to include all 2010 model year vehicles. The incentives announced today are valid through March 1, 2010.

"Your local Chrysler, Jeep, Dodge and Ram dealer has award-winning cars and trucks in stock that just became more affordable," said Steven G. Beahm, Vice President, Sales Operations - Chrysler Group LLC. "Most consumers will qualify for 0 percent financing available through GMAC Financial Services, and we also are offering attractive lease rates on some of our best-selling vehicles."

Chrysler Brand

Beginning today, consumers purchasing Chrysler brand vehicles can choose 0 percent financing for up to 60 months or 1.9 percent financing for 72 months through GMAC Financial Services, or consumer cash of up $3,000. In addition, consumers who purchase a Chrysler 300 can receive "no charge" all-wheel drive. Also, consumers who purchase a Chrysler 300 can choose a "no charge" HEMI engine in lieu of consumer cash or 0 percent financing.

Jeep Brand

Starting today, consumers who purchase a Jeep brand vehicle can choose 0 percent financing for up to 60 months or 1.9 percent financing for 72 months through GMAC Financial Services or consumer cash of up $4,000. Current Jeep owners who purchase a Jeep Liberty, Commander or Grand Cherokee also qualify for $500 owner loyalty bonus cash.

Dodge Car Brand

Beginning today, consumers purchasing Dodge brand vehicles can choose 0 percent financing for up to 60 months or 1.9 percent financing for 72 months through GMAC Financial Services or consumer cash of up $3,000. In addition, consumers who purchase a Dodge Charger can receive "no charge" all-wheel drive. Also, consumers who purchase a Charger can choose a "no charge" HEMI engine in lieu of consumer cash or 0 percent financing.

Ram Truck Brand

Starting today, consumers who purchase a Ram truck can choose 0 percent financing for up to 60 months or financing as low as 1.9 percent for 72 months through GMAC Financial Services or consumer cash of up $3,500.

Leasing

Chrysler Group is offering attractive lease rates on several products, including:

 --  Jeep Wrangler Sport two-door 4x4 for $229 per month with approximately
     $2,800 due at signing
 --  Dodge Journey SE for $249 per month with approximately $2,800 due at
     signing
 --  Chrysler Town & Country LX for $289 per month with approximately
     $2,900 due at signing
 --  Ram 1500 Quad Cab ST 4x4 for $299 per month with approximately $2,900
     due at signing  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
11:20 AM

Ford Caps 2009 With 33 Percent Sales Increase, First Full-Year Market Share Gain Since 1995

DEARBORN, Mich., Jan. 5 /PRNewswire-FirstCall/ --   --  Ford, Lincoln and Mercury December sales up 33 percent versus a year
     ago; highest sales month since May 2008
 --  Ford posts first full-year market share gain since 1995; December
     marks the 14th time in 15 months that Ford increased retail market
     share
 --  Record December sales delivered for Fusion (up 83 percent) and Escape
     (up 75 percent) ; Fusion sets new full-year sales record (180,671);
     Escape full-year sales (173,044) second best ever
 -- Ford's F-Series tops best-seller lists again with December sales of
     48,209 (up 16 percent) and full-year sales of 413,625;  F-Series has
     been the best-selling truck in America for 33 years in a row and the
     best-selling vehicle, car or truck, for 28 years in a row

 --  New products drive Ford's brand favorability and purchase
     consideration to record highs


Higher sales in every product category and for every brand propelled Ford to a 33 percent sales increase in December versus a year ago.

Ford cars were up 42 percent, crossovers were up 51 percent, sport utilities were up 33 percent, and trucks and vans were up 18 percent. Among brands, Ford sales were up 37 percent, Lincoln sales were up 16 percent and Mercury sales were up 6 percent.

"Ford's plan is working," said Ken Czubay, Ford vice president, U.S. Marketing Sales and Service. "Customer consideration continues to grow for our high-quality, fuel-efficient vehicles. In 2010, we will introduce an even higher number of new products, giving customers more reasons to Drive One."

Every consumer metric about the Ford brand - including favorable opinion, consideration, shopping and intention to buy - ended the year at record levels. In fact, favorable opinion is up more than 20 percent from the beginning of the year, and intention to buy Ford increased more than 30 percent.

"People increasingly are discovering that the Ford difference is the strength of our products, particularly our leadership in quality, fuel efficiency, safety, smart technologies and value," said Czubay.

Ford, Lincoln and Mercury December sales totaled 179,017, up 33 percent versus a year ago. Full-year sales totaled 1.62 million, down 15 percent.

Ford estimates its full-year 2009 U.S. total market share was about 15 percent - about 1 percentage point higher than in 2008. This marks the company's first full-year U.S. market share increase since 1995. Ford also has improved its retail market share 14 times in the last 15 months.

 Sales Highlights
 --  Ford Fusion, recently named Motor Trend's Car of the Year, posted a
     December sales increase of 83 percent and set new December (18,852)
     and full-year (180,671) sales records.  Ford Fusion and Mercury Milan
     are the most fuel-efficient mid-size sedans in America.
 --  Ford Taurus sales totaled 7,256 for the month, up 110 percent versus a
     year ago.  Since the introduction of the all-new model in August,
     Taurus sales are nearly 90 percent higher than a year ago.
 --  Ford Mustang sales were up 62 percent in December, and Ford Focus
     sales increased 22 percent.  Mercury Milan and Lincoln MKZ were each
     up 5 percent.
 --  Crossover utilities also posted strong sales increases.  In 2009, the
     Ford brand was the top-selling brand of crossovers in the U.S., led by
     the Ford Escape.  Escape set a December sales record (19,156), up 75
     percent versus a year ago.  For the full year, Escape sales totaled
     173,044, the second-best sales year ever.  Ford Edge sales were up 59
     percent, and Ford Flex sales were up 73 percent.  The all-new Lincoln
     MKT posted its highest sales to date (858).
 --  Ford's F-Series truck had its best sales month since March 2008.
     F-Series sales in December were 48,209 (up 16 percent), bringing the
     full-year total to 413,625.  F-Series has been America's best-selling
     truck for 33 years in a row and America's best-selling vehicle, car or
     truck, for 28 years in a row.  In 2009, F-Series increased its
     leadership position among full-size pickups with a 4 percentage-point
     gain in segment share.
 --  Transit Connect, Ford's new versatile, fuel-efficient small commercial
     van, had its best sales month (1,992) since August.

 --  Ford's new EcoBoost engine technology and hybrid vehicles are winning
     customers, too.  December was the best sales month for EcoBoost
     (1,662), and total EcoBoost sales since introduction now total 4,973.
     The conquest rate for the Taurus SHO is 60 percent.  EcoBoost provides
     customers up to 20 percent improvement in fuel economy and a 15
     percent reduction in emissions versus larger-displacement engines.
     EcoBoost is standard on the Taurus SHO and available on the Ford Flex,
     Lincoln MKS and Lincoln MKT.
 --  December sales of hybrid vehicles totaled 2,843, up 147 percent versus
     a year ago.  Ford hybrid models include the Ford Fusion, Ford Escape,
     Mercury Milan and Mercury Mariner.  For the full year, Ford hybrid
     sales totaled 33,502, a new record and up 72 percent versus a year
     ago.


Note: The sales data included in this release and the accompanying tables are based largely on data reported by dealers representing their sales to retail and fleet customers.

About Ford Motor Company (NYSE:F)

Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 200,000 employees and about 90 plants worldwide, the company's automotive brands include Ford, Lincoln, Mercury and Volvo. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford's products, please visit www.ford.com.

                 FORD MOTOR COMPANY DECEMBER 2009 U.S. SALES
                 -------------------------------------------

                    December          %            Year-To-Date         %
                    --------                       ------------
                  2009     2008     Change       2009       2008     Change
                  ----     ----     ------       ----       ----     ------
 Sales By Brand
   Ford          159,169  116,188     37.0     1,445,742  1,687,731   -14.3
   Lincoln        10,467    9,053     15.6        82,847    107,295   -22.8
   Mercury         9,381    8,873      5.7        92,299    120,248   -23.2
                   -----    -----                 ------    -------
     Total Ford,
      Lincoln and
      Mercury    179,017  134,114     33.5     1,620,888  1,915,274   -15.4
   Volvo           5,638    4,953     13.8        61,435     73,102   -16.0
                   -----    -----                 ------     ------
      Total Ford
       Motor
       Company   184,655  139,067     32.8     1,682,323  1,988,376   -15.4

 Ford, Lincoln
  and Mercury
  Sales By Type
   Cars           61,195   43,087     42.0       595,671    671,965   -11.4
   Crossover
    Utility
    Vehicles      39,056   25,822     51.3       359,116    366,293    -2.0
   Sport
    Utility
    Vehicles      14,550   10,910     33.4        97,071    158,994   -38.9
   Trucks
    and Vans      64,216   54,295     18.3       569,030    718,022   -20.8
                  ------   ------                -------    -------
     Total
      Trucks     117,822   91,027     29.4     1,025,217  1,243,309   -17.5
                 -------   ------              ---------  ---------
       Total
        Vehicles 179,017  134,114     33.5     1,620,888  1,915,274   -15.4





                      FORD BRAND DECEMBER 2009 U.S. SALES
                      -----------------------------------

                 December            %           Year-To-Date         %
                 --------                        ------------
              2009      2008      Change       2009        2008    Change
              ----      ----      ------       ----        ----    ------

 Crown
  Victoria    2,638     3,007     -12.3       33,255      48,557   -31.5
 Taurus       7,256     3,460     109.7       45,617      52,667   -13.4
 Fusion      18,852    10,274      83.5      180,671     147,569    22.4
 Focus       14,205    11,671      21.7      160,433     195,823   -18.1
 Mustang      6,527     4,027      62.1       66,623      91,251   -27.0
              -----     -----                 ------      ------
  Ford
   Cars      49,478    32,439      52.5      486,599     535,867    -9.2

 Flex         4,634     2,685      72.6       38,717      14,457   167.8
 Edge         9,463     5,937      59.4       88,548     110,798   -20.1
 Escape      19,156    10,967      74.7      173,044     156,544    10.5
 Taurus X        56       971     -94.2        6,106      23,112   -73.6
                 --       ---                  -----      ------
  Ford
   Crossover
   Utility
   Vehicles  33,309    20,560      62.0      306,415     304,911     0.5

 Expedition   5,556     3,833      45.0       31,655      55,123   -42.6
 Explorer     6,612     5,346      23.7       52,190      78,439   -33.5
              -----     -----                 ------      ------
  Ford
   Sport
   Utility
   Vehicles  12,168     9,179      32.6       83,845     133,562   -37.2

 F-Series    48,209    41,580      15.9      413,625     515,513   -19.8
 Ranger       4,503     3,855      16.8       55,600      65,872   -15.6
 Econoline/
  Club Wagon  8,556     7,833       9.2       85,735     124,596   -31.2
 Transit
  Connect     1,992         0        NA        8,834           0      NA
 Low Cab
  Forward        72       133     -45.9          296         942   -68.6
 Heavy
  Trucks        882       609      44.8        4,793       6,468   -25.9
                ---       ---                  -----       -----
  Ford Trucks
   and Vans  64,214    54,010      18.9      568,883     713,391   -20.3
             ------    ------                -------     -------

   Ford
    Brand   159,169   116,188      37.0    1,445,742   1,687,731   -14.3






                    LINCOLN BRAND DECEMBER 2009 U.S. SALES
                    --------------------------------------

                 December           %             Year-To-Date         %
                 --------                         ------------
              2009      2008     Change        2009          2008   Change
              ----      ----     ------        ----          ----   ------

 MKS          1,787     2,100     -14.9       17,174        12,982    32.3
 MKZ          2,190     2,089       4.8       22,081        30,117   -26.7
 Town Car     1,866     1,368      36.4       11,375        15,653   -27.3
 MKX          2,006     2,114      -5.1       21,433        29,076   -26.3
 MKT            858         0        NA        2,580             0      NA
 Navigator    1,758     1,097      60.3        8,057        14,836   -45.7
 Mark LT          2       285     -99.3          147         4,631   -96.8
                ---       ---                    ---         -----
   Lincoln
    Brand    10,467     9,053      15.6       82,847       107,295   -22.8






                       MERCURY BRAND DECEMBER 2009 U.S. SALES
                       --------------------------------------

                December         %              Year-To-Date           %
                --------                        ------------
            2009      2008     Change       2009          2008      Change
            ----      ----     ------       ----          ----      ------

 Grand
  Marquis   3,482     2,271      53.3      24,783        29,766     -16.7
 Sable         64       601     -89.4       6,256        16,187     -61.4
 Milan      2,328     2,219       4.9      27,403        31,393     -12.7
 Mariner    2,883     3,148      -8.4      28,688        32,306     -11.2
 Mountaineer  624       634      -1.6       5,169        10,596     -51.2
              ---       ---                 -----        ------

   Mercury
    Brand   9,381     8,873       5.7      92,299       120,248     -23.2






                     VOLVO BRAND DECEMBER 2009 U.S. SALES
                     ------------------------------------

               December            %             Year-To-Date        %
               --------                          ------------
            2009       2008     Change        2009         2008    Change
            ----       ----     ------        ----         ----    ------

 S40        603        427       41.2         7,957        9,687    -17.9
 V50        116        133      -12.8         2,155        1,856     16.1
 S60         25        266      -90.6         5,895        8,966    -34.3
 S80        751        959      -21.7         8,331       11,038    -24.5
 V70        164        221      -25.8         1,816        3,224    -43.7
 XC60     1,380          0         NA         9,262            0       NA
 XC70       557        781      -28.7         5,825        9,489    -38.6
 XC90     1,564      1,642       -4.8        10,757       18,980    -43.3
 C70        213        205        3.9         5,170        5,563     -7.1
 C30        265        319      -16.9         4,267        4,299     -0.7
            ---        ---                    -----        -----

   Volvo
    Brand 5,638      4,953       13.8        61,435       73,102    -16.0

Source: Ford Motor Company  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
11:21 AM

Mercedes-Benz Posts Highest Sales Month for the Year With 20,059 Vehicles Sold in December

Mercedes-Benz Certified Pre-Owned Sets Record Sales

MONTVALE, N.J., Jan. 5 /PRNewswire/
-- Mercedes-Benz USA (MBUSA) reported December sales of 20,025 vehicles, its highest monthly volume of the year, bringing the company's total 2009 volume to 190,604 and narrowing the gap versus last year to 15.3 percent.

Ernst Lieb, president and CEO of MBUSA said: "The strong finish to a year marked by challenges on every front, underscores the customer confidence in the Mercedes-Benz brand and the unstinting efforts we have undertaken in partnership with our retail network to provide an unparalleled ownership experience."

The C-Class - the gateway to the Mercedes-Benz brand for younger and first-time Mercedes-Benz buyers - was the volume leader for the year with sales of 52,427 vehicles, a 27.7 percent decrease from last year. The all-new, 9th generation E-Class, launched in late June, bucked the industry sales trend by increasing its volume year-over year by 11.7 percent (43,072 versus last year's 38,576). Rounding out the top three volume lines was the popular M-Class SUV which recorded a 21 percent increase in December, bringing the annual volume to 25,799.

Separately, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 5,098 vehicles in December 2009. This boosted the MBCPO year-end total to 71,886 units, an 11.2 percent increase over the annual sales record set last year.

Mercedes-Benz USA, headquartered in Montvale, New Jersey, is responsible for the sales, marketing and customer service for all Mercedes-Benz and Maybach products in the United States. MBUSA offers drivers the most diverse line-up in the luxury segment with 12 model lines ranging from the sporty C-Class to the flagship S-Class sedans and CL coupes. More information on MBUSA and its products can be found at www.mbusa.com and www.maybachusa.com

Accredited journalists and editors can access press materials by registering at www.media.mbusa.com and www.media.maybachusa.com.

                         MERCEDES-BENZ USA
                         -----------------
                      Sales -- December 2009
                      ----------------------
 Model       Dec '09  Dec '08   Monthly % YTD 2009   YTD 2008   Yearly %
 -----       -------  -------   ---------  --------   --------   --------


 C-CLASS        4,849    6,090      -20.4%    52,427     72,471     -27.7%
 -------        -----    -----      -----     ------     ------     -----


 E-CLASS        5,437    3,464       57.0%    43,072     38,576      11.7%
 -------        -----    -----       ----     ------     ------      ----


 S-CLASS        1,165    1,075        8.4%    11,199     17,787     -37.0%
 -------        -----    -----        ---     ------     ------     -----


 CL-CLASS          53      147      -63.9%     1,220      2,733     -55.4%
 --------         ---      ---      -----      -----      -----     -----


 SL-CLASS         245      263       -6.8%     4,025      5,464     -26.3%
 --------         ---      ---       ----      -----      -----     -----


 CLK-CLASS        219    1,047      -79.1%     7,150     10,844     -34.1%
 ---------        ---    -----      -----      -----     ------     -----


 SLK-CLASS        117      285      -58.9%     2,566      4,941     -48.1%
 ---------        ---      ---      -----      -----      -----     -----


 CLS-CLASS         87      569      -84.7%     2,527      5,775     -56.2%
 ---------        ---      ---      -----      -----      -----     -----


 R-CLASS          171      539      -68.3%     2,825      7,733     -63.5%
 -------          ---      ---      -----      -----      -----     -----


 M-CLASS        3,343    2,761       21.1%    25,799     34,320     -24.8%
 -------        -----    -----       ----     ------     ------     -----


 G-CLASS           73      128      -43.0%       662        931     -28.9%
 -------          ---      ---      -----        ---        ---     -----


 GL-CLASS       1,894    2,139      -11.5%    15,012     23,328     -35.6%
 --------       -----    -----      -----     ------     ------     -----


 GLK-CLASS      2,372        -          -     21,944          -         -
 ---------      -----      ---        ---     ------        ---       ---


 SLR                         -          -        110        106       3.8%
 ---                       ---        ---        ---        ---       ---


 Maybach                     -          -         66        119     -44.5%
 -------                   ---        ---        ---        ---     -----


 GRAND TOTAL   20,025   18,507        8.2%   190,604    225,128     -15.3%
 -----------   ------   ------        ---    -------    -------     -----

Source: Mercedes-Benz USA  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
11:22 AM

Subaru of America Announces Record Breaking Sales Year

-- Best December Ever Closes Record 2009 in Style --

CHERRY HILL, N.J., Jan. 5 /PRNewswire/ -- Subaru of America, Inc. today announced a record breaking sales year as the company sold 216,652 units in 2009, an increase of 15-percent. This breaks the previous sales record of 200,703 units sold in 2006. The also marks a record sales month for December 2009 as the company sold 23,074 units - an increase of 33-percent - versus 17,287 units sold in December 2008.

"December represented another record month for Subaru, capping off the best year in the history of the company, in both sales and market share," said Tim Colbeck, senior vice president of sales, Subaru of America, Inc. "I also believe Subaru is well-positioned to continue its success into 2010. We have the right products, marketing and dealer network providing us with a strong foundation for future growth."

                  Dec-09     Dec-08     % chg  YTD Dec-09 YTD Dec-08 % chg
 Legacy             3,620     1,824        98%     30,974     22,605    37%
 Outback            8,376     4,067       106%     55,356     44,271    25%
 Impreza            3,647     4,192       -13%     46,611     49,098    -5%
 Forester           7,223     6,499        11%     77,781     60,748    28%
 Tribeca              208       705       -70%      5,930     10,975   -46%
 Total**           23,074    17,287        33%    216,652    187,699    15%

 **2008 total does not include 2 Baja sales in 2008





"We really owe this tremendous success to both our retailers and employees, who executed the business plans we set in place," said Thomas J. Doll, EVP and COO of Subaru of America, Inc. "Along with our vision and their belief in the Subaru brand, they helped make that vision a reality," Doll continued.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of approximately 600 dealers across the United States. Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation. For additional information visit www.subaru.com



Source: Subaru of America, Inc.  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
11:23 AM

Daimler AG Reports a Total of 20,889 Cars Sold for the Mercedes-Benz Cars Division in the U.S. for December 2009

-- Mercedes-Benz USA Records December Sales of 20,025 - an increase of 8.2% over December 2008 and highest month for 2009 -- smart USA Records 864 Sales in December - an increase of 33% over previous month

NEW YORK, Jan. 5 /PRNewswire-FirstCall/ -- Daimler AG (stock exchange abbreviation DAI) today reported sales for the Mercedes-Benz Cars division in the U.S. (Mercedes-Benz and smart combined) of 20,889 units, an increase of 0.2 percent compared to December 2008. All sales figures in this release are on an unadjusted basis unless otherwise noted.

Mercedes-Benz USA (MBUSA) reported December sales of 20,025 vehicles, its highest monthly volume of the year, bringing the company's total 2009 volume to 190,604 and narrowing the gap versus last year to 15.3 percent.

Ernst Lieb, president and CEO of MBUSA said: "The strong finish to a year marked by challenges on every front, underscores the customer confidence in the Mercedes-Benz brand and the unstinting efforts we have undertaken in partnership with our retail network to provide an unparalleled ownership experience."

The C-Class - the gateway to the Mercedes-Benz brand for younger and first-time Mercedes-Benz buyers - was the volume leader for the year with sales of 52,427 vehicles, a 27.7 percent decrease from last year. The all-new, 9th generation E-Class, launched in late June, bucked the industry sales trend by increasing its volume year-over year by 11.7 percent (43,072 versus last year's 38,576). Rounding out the top three volume lines was the popular M-Class SUV which recorded a 21 percent increase in December, bringing the annual volume to 25,799.

Separately, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 5,098 vehicles in December 2009. This boosted the MBCPO year-end total to 71,886 units, an 11.2 percent increase over the annual sales record set last year.

smart USA recorded 864 sales in December 2009. This represents a 33% increase over November 2009. Year-to-date sales total 14,595 units. Since its introduction in the United States, there are nearly 40,000 smart fortwos traveling the roads throughout America. The smart fortwo offers the right balance of power, outstanding fuel efficiency, innovative safety features, environmental friendliness and excellent value. There are 78 smart centers located in 36 states.

Detailed vehicle sales information for MBUSA will be announced in a separate press release issued by Mercedes-Benz USA.

          Mercedes-Benz Cars Division in the U.S. Sales Summary
                          Through December 2009
          -----------------------------------------------------

                         Month Sales     %         Sales CYTD       %
                      Curr Yr   Pr Yr  Change   Curr Yr    Pr Yr  Change
                      -------   -----  ------   -------    -----  ------
 Mercedes-Benz USA     20,025  18,507     8.2%  190,604  225,128  -15.3%
 smart USA                864   2,341   -63.1%   14,595   24,622  -40.7%
 Mercedes-Benz USA /
  smart USA combined   20,889  20,848     0.2%  205,199  249,750  -17.8




About Daimler
Daimler AG, Stuttgart, with its businesses Mercedes-Benz Cars, Daimler Trucks, Daimler Financial Services, Mercedes-Benz Vans and Daimler Buses, is a globally leading producer of premium passenger cars and the global market leader of heavy- and medium-duty trucks as well as buses. The Daimler Financial Services division has a broad offering of financial services, including vehicle financing, leasing, insurance and fleet management. Daimler sells its products in nearly all the countries of the world and has production facilities on five continents. The company's founders, Gottlieb Daimler and Carl Benz, continued to make automotive history following their invention of the automobile in 1886. As an automotive pioneer, Daimler and its employees willingly accept an obligation to act responsibly towards society and the environment and to shape the future of safe and sustainable mobility with groundbreaking technologies and high-quality products. The current brand portfolio includes the world's most valuable automobile brand, Mercedes-Benz, as well as smart, AMG, Maybach, Freightliner, Western Star, Mitsubishi Fuso, Setra, Orion and Thomas Built Buses. The company is listed on the stock exchanges in Frankfurt, New York and Stuttgart (stock exchange abbreviation DAI). In 2008, the Group sold 2.1 million vehicles and employed a workforce of over 270,000 people; revenue totaled euro 95.9 billion and EBIT amounted to euro 2.7 billion. Daimler is an automotive Group with a commitment to excellence, and aims to achieve sustainable growth and industry-leading profitability.

Source: Daimler Corporate Communications  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
11:29 AM

Volvo Wraps 2009, Records Seventh Consecutive Month of Year-Over-Year Sales Increase
North American sales increase 20 percent for December

Canada records 133 percent increase for December

S40 and V50 see double digit sales increases over 2008

Volvo's Safe + Sound Coverage Plan Continues to Drive Traffic

ROCKLEIGH, N.J. (Jan. 5, 2010) - Volvo Cars of North America, LLC, (VCNA) December sales were up 13.8 percent in the United States, marking the seventh straight month of a year-over-year increase. In the United States, VCNA sold a total of 5,638 vehicles in December.

Sales highlights for December in the United States were the S40 sport sedan and the beautiful C70 retractable hard top convertible. The S40 saw a 41.2 percent increase over December 2008 with 603 (versus 427 in 2008) units sold. The C70's gains were a more modest 3.9 percent with 213 units sold in December versus 205 vehicles for the same time in 2008. The Volvo XC60 has also been a major contributor to Volvo's recent success in America. Sales through December were an impressive 9,262 units in the United States.

For the month of December, Volvo sales in Canada were up an impressive 133 percent with a total of 625 vehicles sold. Contributors to Canada's exceptional December sales were the S40 with 74 units sold versus just 23 units sold in December 2008 and the fun-to-drive C30. In December, 93 C30s were sold compared to just 23 units in December 2008.

Overall in North America (United States and Canada), Volvo has sold 67,975 units in 2009, which represents a 14.6 percent decrease for the same period of 2008*. The XC90 continued to be the strongest seller in both countries, with the U.S. posting 10,757 sales and Canada selling 1,456 units in 2009. The V50 sport wagon in the United States saw an increase of 16.1 percent over 2008 with 2,155 units sold (versus 1,856). In Canada, the S40 sport sedan posted an impressive 11 percent increase for 2009 with 758 units sold versus 683 vehicles in 2008.
Another major sales success in 2009 was the introduction of the Volvo Safe + Sound Coverage Plan. A complimentary coverage program, the Safe + Sound Coverage Plan wraps a comprehensive list of benefits into one package. Volvo has combined additional time and mileage limits on warranty repairs and roadside assistance coverage, and has increased wear-item and factory scheduled maintenance coverage. Specifically, it provides:

• 5 years/60,000 miles of New Car Warranty
• 5 years/60,000 miles of Complimentary Factory Scheduled Maintenance
• 5 years/60,000 miles of Wear and Tear Coverage
• 5 years/Unlimited miles of Volvo On Call Roadside Assistance.

The Volvo Safe + Sound Coverage Plan provides best-in-class coverage, provides the lowest cost of luxury ownership (according to IntelliChoice) and has been a major contributor to Volvo's recent sales success. It has been extended through March 2010 and is available on all new vehicles in stock.
Volvo Cars of North America, LLC, (www.volvocars.com/us) is a subsidiary of Volvo Car Corporation of Gothenburg, Sweden. VCNA provides marketing, sales, parts, service, technology and training support to Volvo automobile retailers in the United States, and oversees Volvo operations in Canada.
*2008 totals include Mexico; 2009 totals do not.  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
12:25 PM

Volkswagen of America Announces December Sales

HERNDON, Va., Jan. 5 /PRNewswire/ -- Volkswagen of America, Inc. today reported December 2009 sales of 20,387 total units, representing a 16 percent increase over December 2008. December marks Volkswagen's sixth consecutive sales month above last year.

The Jetta, Volkswagen of America's top selling nameplate, posted strong December results with 10,233 units, a 26.9 percent increase over December 2008. Volkswagen's clean diesel TDI models continue to perform especially well and accounted for over 20 percent of the brands total December sales with 4,378 units.

Volkswagen's eye-catching four door coupe, the CC, performed extremely well once again, posting sales of 3,149 units. Also posting strong December results is Volkswagen's latest iteration of their original pocket rocket, the GTI, which is now in its sixth generation. GTI posted December results of 1,198 units, representing a 75.9 percent increase over December 2008. The CC and GTI exemplify what the Volkswagen Brand is all about -- affordable, fun-to-drive, and stylish German engineering.

Volkswagen sold 213,454 total units for 2009, a decrease of 4.3 percent of the 223,128 units sold in 2008.

Total Jetta sales for 2009 were 108,427 total units, representing an 11.3 percent increase over 2008. Validating the consumer shift to more fuel efficient and environmentally friendly vehicles, Volkswagen's line of clean diesel TDI models achieved strong sales results in 2009. Combined the Jetta, Jetta SportWagen, Golf and Touareg TDI's sold 41,278 total units in 2009, representing approximately 20 percent of total sales.

"December's performance was encouraging, as was the six consecutive months of sales growth that we have experienced. During those six months, Volkswagen sales increased 8.2 percent over the same period of last year," said Mark Barnes, Chief Operating Officer, Volkswagen of America, Inc. "2009 proved to be another extremely challenging year for the Automotive Industry. We are encouraged by the fact that we were able to continue to grow our market share throughout 2009 despite the extremely challenging market conditions," added Barnes.

Volkswagen of America, Inc.

Founded in 1955, Volkswagen of America, Inc. is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen is one of the world's largest producers of passenger cars and Europe's largest automaker. Volkswagen sells the Eos, Golf, New Beetle, New Beetle convertible, GTI, Jetta, Jetta SportWagen, GLI, Passat, Passat wagon, CC, Tiguan, Touareg 2 and Routan through approximately 600 independent U.S. dealers. All 2009 Volkswagens come standard-equipped with Electronic Stabilization Program. This is important because the National Highway and Traffic Safety Administration (NHTSA) has called ESC the most effective new vehicle safety technology since the safety belt.


 VW-US Snapshot
                                   December-09  December-08     Yr/Yr %
                                     Actual       Actual        change
                                 ------------ ------------   --------------
 Rabbit/Golf                              775          978      -20.8%
 GTI A5/A6                              1,198          681       75.9%
 R32                                        -          124     -100.0%
                                            -          ---
            Total Rabbit/GTI/R32        1,973        1,783       10.7%
 Jetta Sdn                              7,863        6,815       15.4%
          SportWagen A5/A6              2,370        1,248       89.9%
                                        -----        -----
                     Total Jetta       10,233        8,063       26.9%
 New Beetle - Coupe                       385        1,071      -64.1%
                   - Convertible          292          561      -48.0%
                                          ---          ---
               Total  New Beetle          677        1,632      -58.5%
 Eos                                      450          446        0.9%
 Passat Sdn                               592        2,134      -72.3%
             Wgn                          208          398      -47.7%
                                          ---          ---
                    Total Passat          800        2,532      -68.4%
 CC                                     3,149          664      374.2%
 Tiguan                                 1,793        1,029       74.2%
 Touareg                                  479          529       -9.5%
 Routan                                   833          899       -7.3%
                                          ---          ---       ----
                           TOTAL       20,387       17,577       16.0%
                           -----       ------       ------       ----


                                       ----------YEAR-TO-DATE -------
                                 December-09  December-08
                                   YTD Actual   YTD Actual   Yr/Yr % change
                                 ------------ ------------   --------------
 Rabbit/Golf                            7,681       20,070      -61.7%
 GTI A5/A6                              7,932       12,232      -35.2%
 R32                                      139        3,106      -95.5%
                                          ---        -----
            Total Rabbit/GTI/R32       15,752       35,408      -55.5%
 Jetta Sdn                             90,208       91,436       -1.3%
          SportWagen A5/A6             18,219        6,025      202.4%
                                                     -----
                     Total Jetta      108,427       97,461       11.3%
 New Beetle - Coupe                     9,581       15,520      -38.3%
                   - Convertible        4,504       10,957      -58.9%
                                                    ------
               Total  New Beetle       14,085       26,477      -46.8%
 Eos                                    7,204       12,837      -43.9%
 Passat Sdn                             8,824       24,375      -63.8%
             Wgn                        2,314        5,659      -59.1%
                                                     -----
                    Total Passat       11,138       30,034      -62.9%
 CC                                    23,872        2,105     1034.1%
 Tiguan                                13,903        8,664       60.5%
 Touareg                                4,392        6,755      -35.0%
 Routan                                14,681        3,387      333.5%
                                       ------        -----      -----
                           TOTAL      213,454      223,128       -4.3%
                           -----      -------      -------       ----

Source: Volkswagen of America, Inc.  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
12:26 PM

Hyundai Motor America Reports December and Full-year 2009 Sales

FOUNTAIN VALLEY, Calif., Jan. 5 /PRNewswire/ -- Hyundai Motor America today announced December sales of 33,797, up more than 40 percent versus December 2008. For the full year, Hyundai reported 435,064 sales, up eight percent over the prior year total. Car of the Year Genesis set the tone for the month, recording an all-time, any-time, sales record in December.

"Our ability to outperform the general market, realize retail market share increases every single month during 2009, and achieve what we believe to be the biggest market share gain in the industry was a real feat during these difficult market conditions," said Dave Zuchowski, Hyundai Motor America's vice president of national sales.

"We are looking forward to 2010 and have reason to be optimistic," added Zuchowski. "Led by our strongest product lineup ever, highlighted by the all-new Tucson and all-new Sonata -- and more great products in the pipeline -- the ranking by the EPA as the most fuel-efficient car company in America, and the enhanced Hyundai Assurance program, it's clear that we're already off to a great start in 2010."

For details about Hyundai Assurance please visit www.hyundaiusa.com. All Hyundai vehicles sold in the U.S. are covered by The Hyundai Advantage, America's Best Warranty. Hyundai buyers are protected by a 10-year/100,000-mile powertrain warranty, a 5-year/60,000-mile bumper-to-bumper warranty, a 7-year/unlimited-mile anti-perforation warranty and 5-year/unlimited-mile roadside assistance protection.

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced by more than 790 dealerships nationwide.

 CARLINE   DEC/2008 DEC/2009 CY/2008 CY/2009
 -------   -------- -------- ------- -------
 ACCENT       1,833    4,149  50,431  68,086
 ------       -----    -----  ------  ------
 SONATA       6,593   10,485 117,357 120,028
 ------       -----   ------ ------- -------
 ELANTRA      2,635    5,763  94,720 103,269
 -------      -----    -----  ------ -------
 TIBURON        412        7   9,111   8,587
 -------        ---      ---   -----   -----
 SANTA FE     6,289    9,264  70,994  80,343
 --------     -----    -----  ------  ------
 AZERA          347      330  14,461   3,808
 -----          ---      ---  ------   -----
 TUCSON         874      903  19,027  15,411
 ------         ---      ---  ------  ------
 ENTOURAGE    3,065       11   8,470   3,433
 ---------    -----      ---   -----   -----
 VERACRUZ       949      531  11,004  10,210
 --------       ---      ---  ------  ------
 GENESIS      1,040    2,354   6,167  21,889
 -------      -----    -----   -----  ------
 TOTAL       24,037   33,797 401,742 435,064
 -----       ------   ------ ------- -------


Source: Hyundai Motor America  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
12:27 PM

Acura Announces December and Year End Sales Results

TL Leads December Sales While All-New ZDX Hits Showrooms

TORRANCE, Calif., Jan. 5 /PRNewswire/ -- Acura's TL performance luxury sedan led December sales with 3,167 units sold, closely followed by TSX sports sedan sales of 2,926, up an impressive 17.9 percent. Strong sales of light trucks helped Acura achieve December sales of 10,575 units, a decrease of 8.1 percent based on the daily selling rate*. Acura year-to-date sales** reached 105,723, down 26.8 percent compared to 2008.

"The TL performance luxury sedan is gaining traction in the marketplace thanks to the availability of Super Handling All-Wheel Drive and an all-new 6-speed manual transmission model," said Jeff Conrad, vice president of Acura sales. "The TL has long been Acura's best selling sedan and December sales proved that the TL offers a great combination of performance, luxury, innovation and safety."

December marked the launch of Acura's all-new ZDX four-door sports coupe that began hitting dealerships mid month. While production slowly ramped up in December, 79 ZDX were sold in just a few days of sales. The MDX luxury SUV again led Acura light truck sales with 2,899 units (down 20.4 percent*), followed by RDX sales of 1,283 (up 4.4 percent*).
Total Acura light truck sales tallied 4,261 for December (down 12.5 percent) while Acura car sales totaled 6,314 (down 4.8 percent).

For media information and high-resolution photos of all Acura vehicles, please visit www.acuranews.com. For consumer information, please visit www.acura.com.

                     American Honda Vehicle Sales For December 2009

                        Month-to-Date                Year-to-Date
               December  December     DSR**  December  December     DSR**
                   2009      2008    % Chg.      2009      2008    % Chg.
 Acura
  Division
  Total          10,575    10,680     -8.1%   105,723   144,504    -26.8%
  -----          ------    ------     -----   -------   -------    ------
   RSX                0         0                   0         1
   TL *           3,167     3,607    -18.5%    33,620    46,766    -28.1%
   TSX            2,926     2,304     17.9%    28,650    31,998    -10.5%
   RL               221       245    -16.2%     2,043     4,517    -54.8%
   --               ---       ---    ------     -----     -----    ------
   MDX *          2,899     3,383    -20.4%    31,178    45,377    -31.3%
   ZDX *             79         0                  79         0
   RDX *          1,283     1,141      4.4%    10,153    15,845    -35.9%
   ---            -----     -----      ----    ------    ------    ------
 Selling Days        28        26                 308       308



*The daily selling rate is calculated with 28 selling days for December 2009 and 26 selling days for December 2008.

**Year-to-date sales based on 308 days for 2009 and 308 days for 2008.

Source: Acura  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
12:28 PM

Chevrolet, Buick, GMC and Cadillac Post Sales Gains

Retail Sales of Chevrolet, Buick, GMC and Cadillac Up 13 Percent GM Retail Market Share Increased Two Share Points in Q4 vs. Q3 U.S. Dealer Inventory Reaches 385,000 - Lowest Year-End Level on Record

DETROIT, Jan 5. /PRNewswire/ -- GM dealers in the U.S. reported 160,996 retail deliveries in December - a 7 percent increase compared to last year, and a 50 percent increase over last month. Retail sales of Chevrolet, Buick, GMC and Cadillac brands were 146,419 - up 13 percent for the month. In total, GM dealers in the U.S. delivered 208,511 vehicles in December. This represents a total sales decline of 6 percent from the previous year, driven primarily by declines in fleet sales (33 percent) and in sales of non-core brands (55 percent).

"The fact that our retail market share has increased two full points from the third to fourth quarters demonstrates that we are strengthening our brands," said Susan Docherty, GM vice president, U.S. Sales. "We are delivering a healthier sales mix and earning consumer confidence through our launch vehicles such as Chevy Equinox and Camaro, Buick LaCrosse, GMC Terrain and Cadillac SRX."

In 2009, GM dealers delivered 2,084,492 vehicles, down 30 percent compared with 2008. "The year-over-year comparison reflects a 38 percent reduction in fleet, reduced overall incentive spending and the orderly wind-down of the Pontiac and Saturn brands," Docherty said. "Our sell-down of Pontiac and Saturn inventory is 10 months ahead of schedule and we only have about 1,700 vehicles left - 800 Pontiacs and 900 Saturns. This shows real progress in our action plans."

 Other December Key Facts:
 --  Retail sales of Chevrolet, Buick, GMC and Cadillac brands were 13
     percent higher than in 2008 -  achieved with 47 percent less inventory
     than last year
 --  Chevrolet retail sales were up 14 percent - driven by strong sales of
     Camaro (7,518 sales - segment leader for fifth straight month),
     Traverse (up 92 percent), Malibu (up 34 percent) and Equinox (up 137
     percent)

 --  Buick retail sales were up 32 percent compared with a year ago on the
     continued strength of LaCrosse (up 370 percent) and Enclave (up 37
     percent)
 --  GMC retail sales were up 4 percent vs. December 2008 on strong Acadia
     sales (up 49 percent) and Terrain (up 197 percent vs. the vehicle it
     replaced, Pontiac Torrent)
 --  Cadillac retail sales were up 7 percent, led by the 2010 SRX, with
     sales 357 percent higher than a year ago (4,880 vs. 1,069)
 --  December month-end dealer inventory of 385,000 - the lowest year-end
     level on record
 --  Total GM crossover retail sales were up 67 percent


"The year 2009 was a watershed year for us in many ways. From our dealer restructuring to our focus on Chevrolet, Cadillac, Buick and GMC, we have made the difficult but necessary decisions to position our new company for success," Docherty added. "We're looking forward to 2010 as a year when the economy continues a modest recovery, industry sales begin to improve and our outstanding new products build additional sales momentum."

"May the Best Car Win" Campaign - 60-Day Money Back Guarantee

GM's 60-day money-back guarantee and "May the Best Car Win" message demonstrated confidence in Chevrolet, Buick, GMC and Cadillac and improved consumer consideration.

"Americans have given our cars, crossovers and trucks a strong vote of confidence, and we take that very seriously," Docherty said. "We've listened to those who've returned their vehicles to help us continue designing and building products our customers deserve."

More than 419,000 vehicles have been sold during the campaign and results show that almost all customers chose to keep their vehicles. Just 310 customers have returned their vehicles - approximately 0.007 percent of all eligible vehicles sold.

Other Brands Sold 14,687 Total Vehicles in December

GM's wind-down of non-core brands has been orderly and is now 10 months ahead of schedule. These brands represented 9 percent of retail sales in December, compared with 15 percent in May 2009. Inventories for the combined brands totaled 5,123 units at December month-end, representing a 95 percent decrease compared to the end of May 2009 (112,141 units).

 Month-End Inventories of Non-Core Brands (May - Dec, 2009):

                    May 2009       Dec 2009     % Reduction
                    --------       --------     -----------
    Pontiac          70,876            796            99%
    Saturn           32,647            916            97%
    Saab              4,579          1,235            73%
    HUMMER            4,039          2,176            46%

 Management Discussion of December Sales Results

"Increasingly, we are seeing signs of a global economic recovery," said Mike DiGiovanni, executive director, Global Market and Industry Analysis. "In the U.S., with firm used car prices, low interest rates and an improving economic outlook we expect industry sales to improve after a dismal 2009 performance."

 U.S. Economy
 --  Overall, economic leading indicators point to a continuing recovery in
     2010, although risks remain.
 --  Job losses slowed significantly in November, and the unemployment rate
     dropped from 10.2% to 10%. However, this is still high by historical
     standards.
 --  Although consumer confidence improved in December to the second
     highest level in 2009, it is likely to stay tepid due to the high
     unemployment rate.
 --  Housing market is mixed. Although existing home sales are surging, new
     home sales and home prices have softened recently.
 --  Manufacturing sector continues to expand due to depleted inventory and
     better than expected holiday sales.

 U. S. Auto Industry
 --  The U.S. December 2009 SAAR is estimated to be approximately the same
     as November - 11.0 to 11.2 million (total industry estimate) -
     resulting in total vehicle sales of 10.6 million for the entire 2009
     CY, the lowest since 1982.
 --  Based on the strengthening U.S. economy, 2010 CY sales are projected
     to rise to between 11.0 to 12.0 million.



 GM North America Production

         Units 000s             Car      Truck       Total
         ----------           -----      -----       -----

 2009 December                   67        112         179
    Units O/(U) prior year      (38)       (32)        (70)
 % change O/(U) prior year      (36%)      (22%)       (28%)
 -------------------------    -----      -----       -----

 2009 Q4                        236        382         618
    Units O/(U) prior year     (129)       (68)       (197)
 % change O/(U) prior year      (35%)      (15%)       (24%)
 -------------------------    -----      -----       -----

 2010 Q1                        237        413         650
    Units O/(U) prior year      121        158         279
 % change O/(U) prior year      104%        62%         75%
 -------------------------    -----      -----       -----



 GM U.S. Dealer Inventory

         Units 000s                Car      Truck       Total
         ----------              -----      -----       -----

  January 4, 2010                  149        236         385
     Units O/(U) prior year       (248)      (239)       (487)
  % change O/(U) prior year       (63%)      (50%)       (56%)
     Units O/(U) prior month       (20)       (34)        (53)
  % change O/(U) prior month      (12%)      (12%)       (12%)
 ---------------------------     -----      -----       -----


  January 2, 2009                  397        475         872
  December 1, 2009                 168        270         438
 -----------------               -----      -----       -----


About General Motors: General Motors, one of the world's largest automakers, traces its roots back to 1908. With its global headquarters in Detroit, GM employs 209,000 people in every major region of the world and does business in some 140 countries. GM and its strategic partners produce cars and trucks in 34 countries, and sell and service these vehicles through the following brands: Buick, Cadillac, Chevrolet, GMC, GM Daewoo, Holden, Opel, Vauxhall and Wuling. GM's largest national market is the United States, followed by China, Brazil, the United Kingdom, Canada, Russia and Germany. GM's OnStar subsidiary is the industry leader in vehicle safety, security and information services. General Motors acquired operations from General Motors Corporation on July 10, 2009, and references to prior periods in this and other press materials refer to operations of the old General Motors Corporation. More information on the new General Motors can be found at www.gm.com.

  General Motors dealers in the United States reported the following
                              deliveries:

 *S/D Curr: 28                          December


                                               % Chg %Chg per
 *S/D Prev: 26                2009    2008    Volume      S/D
 -------------                ----    ----    ------  --------
 Vehicle Total             208,511 221,983      -6.1    -12.8
      Core Brand Total     193,824 189,618       2.2     -5.1
      Non-Core Brand Total  14,687  32,365     -54.6    -57.9
 Light Vehicle Total       207,538 220,030      -5.7    -12.4
 Car Total                  79,417  87,506      -9.2    -15.7
 Light Truck Total         128,121 132,524      -3.3    -10.2
 Truck Total **            129,094 134,477      -4.0    -10.9
 --------------            ------- -------      ----    -----





 *S/D Curr: 28                                   (Calendar Year-to-Date)
                                                   January -  December
                                                   -------------------
                                                                       %Chg
 *S/D Prev: 26                                   2009        2008    Volume
 -------------                                   ----        ----    ------
 Vehicle Total                              2,084,492   2,980,688     -30.1
      Core Brand Total                      1,815,806   2,476,483     -26.7
      Non-Core Brand Total                    268,686     504,205     -46.7
 Light Vehicle Total                        2,071,749   2,954,819     -29.9
 Car Total                                    874,270   1,257,481     -30.5
 Light Truck Total                          1,197,479   1,697,338     -29.4
 Truck Total **                             1,210,222   1,723,207     -29.8
 --------------                             ---------   ---------     -----



 GM Vehicle Deliveries by Marketing Division

                                             %Chg %Chg per
                              2009    2008 Volume      S/D
                              ----    ---- ------  --------
 Buick Total                12,237   8,909   37.4     27.5
 Cadillac Total             14,745  13,235   11.4      3.5
 Chevrolet Total           135,622 137,691   -1.5     -8.5
 GMC Total                  31,220  29,783    4.8     -2.7
      Core Brand Total     193,824 189,618    2.2     -5.1
 HUMMER Total                  325   2,170  -85.0    -86.1
 Pontiac Total               8,410  16,446  -48.9    -52.5
 Saab Total                    868   1,179  -26.4    -31.6
 Saturn Total                5,084  12,570  -59.6    -62.4
      Non-Core Brand Total  14,687  32,365  -54.6    -57.9
 --------------------       ------  ------  -----    -----
 GM Vehicle Total          208,511 221,983   -6.1    -12.8
 ----------------          ------- -------   ----    -----





                                                                       %Chg
                                                 2009        2008    Volume
                                                 ----        ----    ------
 Buick Total                                  102,306     137,197     -25.4
 Cadillac Total                               109,092     161,159     -32.3
 Chevrolet Total                            1,344,629   1,801,131     -25.3
 GMC Total                                    259,779     376,996     -31.1
      Core Brand Total                      1,815,806   2,476,483     -26.7
 HUMMER Total                                   9,046      27,485     -67.1
 Pontiac Total                                178,300     267,348     -33.3
 Saab Total                                     8,680      21,368     -59.4
 Saturn Total                                  72,660     188,004     -61.4
      Non-Core Brand Total                    268,686     504,205     -46.7
 --------------------                         -------     -------     -----
 GM Vehicle Total                           2,084,492   2,980,688     -30.1
 ----------------                           ---------   ---------     -----



 GM Car Deliveries by Marketing Division

                                               %Chg %Chg per
                                 2009   2008 Volume      S/D
                                 ----   ---- ------  --------
 Buick Total                    6,788  5,602   21.2     12.5
 Cadillac Total                 6,484  7,214  -10.1    -16.5
 Chevrolet Total               53,599 54,871   -2.3     -9.3
      Car Core Brand Total     66,871 67,687   -1.2     -8.3
 Pontiac Total                  8,165 14,381  -43.2    -47.3
 Saab Total                       786    804   -2.2     -9.2
 Saturn Total                   3,595  4,634  -22.4    -28.0
      Car Non-Core Brand Total 12,546 19,819  -36.7    -41.2
 ------------------------      ------ ------  -----    -----
 GM Car Total                  79,417 87,506   -9.2    -15.7
 ------------                  ------ ------   ----    -----





                                                                      %Chg
                                                 2009       2008    Volume
                                                 ----       ----    ------
 Buick Total                                   59,110     91,803     -35.6
 Cadillac Total                                62,971    105,293     -40.2
 Chevrolet Total                              545,961    715,193     -23.7
      Car Core Brand Total                    668,042    912,289     -26.8
 Pontiac Total                                168,662    246,659     -31.6
 Saab Total                                     6,462     17,708     -63.5
 Saturn Total                                  31,104     80,825     -61.5
      Car Non-Core Brand Total                206,228    345,192     -40.3
 ------------------------                     -------    -------     -----
 GM Car Total                                 874,270  1,257,481     -30.5
 ------------                                 -------  ---------     -----



 GM Light Truck Deliveries by Marketing Division

                                                   %Chg %Chg per
                                    2009    2008 Volume      S/D
                                    ----    ---- ------  --------
 Buick Total                       5,449   3,307   64.8     53.0
 Cadillac Total                    8,261   6,021   37.2     27.4
 Chevrolet Total                  81,530  81,862   -0.4     -7.5
 GMC Total                        30,740  28,788    6.8     -0.8
      Truck Core Brand Total     125,980 119,978    5.0     -2.5
 HUMMER Total                        325   2,170  -85.0    -86.1
 Pontiac Total                       245   2,065  -88.1    -89.0
 Saab Total                           82     375  -78.1    -79.7
 Saturn Total                      1,489   7,936  -81.2    -82.6
      Truck Non-Core Brand Total   2,141  12,546  -82.9    -84.2
 --------------------------        -----  ------  -----    -----
 GM Light Truck Total            128,121 132,524   -3.3    -10.2
 --------------------            ------- -------   ----    -----





                                                                       %Chg
                                                 2009        2008    Volume
                                                 ----        ----    ------
 Buick Total                                   43,196      45,394      -4.8
 Cadillac Total                                46,121      55,866     -17.4
 Chevrolet Total                              792,651   1,075,326     -26.3
 GMC Total                                    253,053     361,739     -30.0
      Truck Core Brand Total                1,135,021   1,538,325     -26.2
 HUMMER Total                                   9,046      27,485     -67.1
 Pontiac Total                                  9,638      20,689     -53.4
 Saab Total                                     2,218       3,660     -39.4
 Saturn Total                                  41,556     107,179     -61.2
      Truck Non-Core Brand Total               62,458     159,013     -60.7
 --------------------------                    ------     -------     -----
 GM Light Truck Total                       1,197,479   1,697,338     -29.4
 --------------------                       ---------   ---------     -----



 * Twenty-eight selling days (S/D) for the December period this year
 and twenty-six for last year.
 -------------------------------------------------------------------
 **Effective August 2007, GM includes GMC & Chevrolet dealer
 deliveries of commercial vehicles distributed by American Isuzu
 Motors, Inc.
 ---------------------------------------------------------------




                           GM Car Deliveries - (United States)
                                      December 2009

                                      December


                                             % Chg   %Chg per
                          2009      2008    Volume        S/D
                          ----      ----    ------   --------
 Selling Days (S/D)         28        26
 ------------------        ---       ---
 LaCrosse                4,581     1,451     215.7      193.2
 Lucerne                 2,207     4,151     -46.8      -50.6
     Buick Total         6,788     5,602      21.2       12.5
     -----------         -----     -----      ----       ----
 CTS                     4,180     4,396      -4.9      -11.7
 DTS                     1,901     1,812       4.9       -2.6
 STS                       360       907     -60.3      -63.1
 XLR                        43        99     -56.6      -59.7
    Cadillac Total       6,484     7,214     -10.1      -16.5
    --------------       -----     -----     -----      -----
 Aveo                    3,359     2,257      48.8       38.2
 Camaro                  7,548         0     ***.*      ***.*
 Cobalt                  8,672    12,786     -32.2      -37.0
 Corvette                1,033     1,324     -22.0      -27.6
 Impala                 13,613    21,148     -35.6      -40.2
 Malibu                 19,374    17,355      11.6        3.7
 Monte Carlo                 0         1     ***.*      ***.*
 SSR                         0         0     ***.*      ***.*
   Chevrolet Total      53,599    54,871      -2.3       -9.3
   ---------------      ------    ------      ----       ----
 Core Brand Total       66,871    67,687      -1.2       -8.3
 ----------------       ------    ------      ----       ----
 G3 Wave                   633         0     ***.*      ***.*
 G5                      1,270     2,464     -48.5      -52.1
 G6                      3,916     7,706     -49.2      -52.8
 G8                      1,202     1,479     -18.7      -24.5
 GTO                         0         0     ***.*      ***.*
 Grand Prix                  6       265     -97.7      -97.9
 Solstice                  926       401     130.9      114.4
 Vibe                      212     2,066     -89.7      -90.5
    Pontiac Total        8,165    14,381     -43.2      -47.3
    -------------        -----    ------     -----      -----
 9-2X                        0         0     ***.*      ***.*
 9-3                       699       684       2.2       -5.1
 9-5                        87       120     -27.5      -32.7
      Saab Total           786       804      -2.2       -9.2
      ----------           ---       ---      ----       ----
 Astra                     128     1,155     -88.9      -89.7
 Aura                    3,052     3,186      -4.2      -11.0
 ION                         0         1     ***.*      ***.*
 Sky                       415       292      42.1       32.0
     Saturn Total        3,595     4,634     -22.4      -28.0
     ------------        -----     -----     -----      -----
 Non-Core Brand
  Total                 12,546    19,819     -36.7      -41.2
 --------------         ------    ------     -----      -----
     GM Car Total       79,417    87,506      -9.2      -15.7
     ------------       ------    ------      ----      -----





                          (Calendar Year-to-Date)
                            January -  December
                            -------------------
                                               %Chg
                          2009       2008    Volume
                          ----       ----    ------
 Selling Days (S/D)
 ------------------
 LaCrosse               27,818     36,873     -24.6
 Lucerne                31,292     54,930     -43.0
     Buick Total        59,110     91,803     -35.6
     -----------        ------     ------     -----
 CTS                    38,817     58,774     -34.0
 DTS                    17,330     30,479     -43.1
 STS                     6,037     14,790     -59.2
 XLR                       787      1,250     -37.0
    Cadillac Total      62,971    105,293     -40.2
    --------------      ------    -------     -----
 Aveo                   38,516     55,360     -30.4
 Camaro                 61,648          0     ***.*
 Cobalt                104,724    188,045     -44.3
 Corvette               13,934     26,971     -48.3
 Impala                165,565    265,840     -37.7
 Malibu                161,568    178,253      -9.4
 Monte Carlo                 6        711     -99.2
 SSR                         0         13     ***.*
   Chevrolet Total     545,961    715,193     -23.7
   ---------------     -------    -------     -----
 Core Brand Total      668,042    912,289     -26.8
 ----------------      -------    -------     -----
 G3 Wave                 6,223          0     ***.*
 G5                     12,362     25,439     -51.4
 G6                     87,171    140,240     -37.8
 G8                     23,157     15,002      54.4
 GTO                         0         52     ***.*
 Grand Prix                265      8,636     -96.9
 Solstice                5,642     10,739     -47.5
 Vibe                   33,842     46,551     -27.3
    Pontiac Total      168,662    246,659     -31.6
    -------------      -------    -------     -----
 9-2X                        0          3     ***.*
 9-3                     5,428     15,167     -64.2
 9-5                     1,034      2,538     -59.3
      Saab Total         6,462     17,708     -63.5
      ----------         -----     ------     -----
 Astra                   6,298     11,968     -47.4
 Aura                   21,395     59,380     -64.0
 ION                        12        315     -96.2
 Sky                     3,399      9,162     -62.9
     Saturn Total       31,104     80,825     -61.5
     ------------       ------     ------     -----
 Non-Core Brand
  Total                206,228    345,192     -40.3
 --------------        -------    -------     -----
     GM Car Total      874,270  1,257,481     -30.5
     ------------      -------  ---------     -----




                             GM Truck Deliveries - (United States)
                                         December 2009

                                            December


                                                   % Chg   %Chg per
                                2009      2008    Volume        S/D
                                ----      ----    ------   --------
 Selling Days (S/D)               28        26
 ------------------              ---       ---
 Enclave                       5,449     3,290      65.6       53.8
 Rainier                           0         2     ***.*      ***.*
 Rendezvous                        0         3     ***.*      ***.*
 Terraza                           0        12     ***.*      ***.*
         Buick Total           5,449     3,307      64.8       53.0
         -----------           -----     -----      ----       ----
 Escalade                      2,137     2,802     -23.7      -29.2
 Escalade ESV                    875     1,226     -28.6      -33.7
 Escalade EXT                    263       592     -55.6      -58.7
 SRX                           4,986     1,401     255.9      230.5
       Cadillac Total          8,261     6,021      37.2       27.4
       --------------          -----     -----      ----       ----
 Chevy C/T Series                  5        16     -68.8      -71.0
 Chevy W Series                   46        98     -53.1      -56.4
 Colorado                      1,799     4,447     -59.5      -62.4
 Equinox                      12,711     5,747     121.2      105.4
 Express                       5,162     6,255     -17.5      -23.4
 HHR                           3,440     6,869     -49.9      -53.5
 Kodiak 4/5 Series               404       683     -40.8      -45.1
 Kodiak 6/7/8 Series              38       161     -76.4      -78.1
 Suburban (Chevy)              4,705     6,055     -22.3      -27.8
 Tahoe                         9,283     6,417      44.7       34.3
 TrailBlazer                     114     4,087     -97.2      -97.4
 Traverse                      8,864     4,935      79.6       66.8
 Uplander                         31       513     -94.0      -94.4
       Avalanche               2,120     3,197     -33.7      -38.4
      Silverado-C/K Pickup    33,301    33,340      -0.1       -7.3
 Chevrolet Fullsize
  Pickups                     35,421    36,537      -3.1      -10.0
       Chevrolet Total        82,023    82,820      -1.0       -8.0
       ---------------        ------    ------      ----       ----
 Acadia                        5,986     3,711      61.3       49.8
 Canyon                          626     1,443     -56.6      -59.7
 Envoy                           100     1,160     -91.4      -92.0
 GMC C/T Series                   17        55     -69.1      -71.3
 GMC W Series                    136       202     -32.7      -37.5
 Savana                        1,046     1,297     -19.4      -25.1
 Sierra                       12,144    12,980      -6.4      -13.1
 Terrain                       5,547         0     ***.*      ***.*
 Topkick 4/5 Series              194       391     -50.4      -53.9
 Topkick 6/7/8 Series            133       347     -61.7      -64.4
 Yukon                         3,338     4,401     -24.2      -29.6
 Yukon XL                      1,953     3,796     -48.6      -52.2
          GMC Total           31,220    29,783       4.8       -2.7
          ---------           ------    ------       ---       ----
 Core Brand Total            126,953   121,931       4.1       -3.3
 ----------------            -------   -------       ---       ----
 HUMMER H1                         0         0     ***.*      ***.*
 HUMMER H2                        44       374     -88.2      -89.1
 HUMMER H3                       199     1,529     -87.0      -87.9
 HUMMER H3T                       82       267     -69.3      -71.5
        HUMMER Total             325     2,170     -85.0      -86.1
        ------------             ---     -----     -----      -----
 Montana SV6                       0         0     ***.*      ***.*
 Torrent                         245     2,065     -88.1      -89.0
        Pontiac Total            245     2,065     -88.1      -89.0
        -------------            ---     -----     -----      -----
 9-7X                             82       375     -78.1      -79.7
         Saab Total               82       375     -78.1      -79.7
         ----------              ---       ---     -----      -----
 Outlook                         494     1,354     -63.5      -66.1
 Relay                             0         3     ***.*      ***.*
 VUE                             995     6,579     -84.9      -86.0
        Saturn Total           1,489     7,936     -81.2      -82.6
        ------------           -----     -----     -----      -----
 Non-Core Brand Total          2,141    12,546     -82.9      -84.2
 --------------------          -----    ------     -----      -----
       GM Truck Total        129,094   134,477      -4.0      -10.9
       --------------        -------   -------      ----      -----





                                  (Calendar Year-to-Date)
                                    January -  December
                                    -------------------
                                                        %Chg
                                  2009        2008    Volume
                                  ----        ----    ------
 Selling Days (S/D)
 ------------------
 Enclave                        43,150      44,706      -3.5
 Rainier                             4         117     -96.6
 Rendezvous                          9          27     -66.7
 Terraza                            33         544     -93.9
         Buick Total            43,196      45,394      -4.8
         -----------            ------      ------      ----
 Escalade                       16,873      23,947     -29.5
 Escalade ESV                    6,588      11,054     -40.4
 Escalade EXT                    2,423       4,709     -48.5
 SRX                            20,237      16,156      25.3
       Cadillac Total           46,121      55,866     -17.4
       --------------           ------      ------     -----
 Chevy C/T Series                   41         345     -88.1
 Chevy W Series                    694       1,556     -55.4
 Colorado                       32,413      54,346     -40.4
 Equinox                        86,148      67,447      27.7
 Express                        54,302      86,986     -37.6
 HHR                            70,842      96,053     -26.2
 Kodiak 4/5 Series               4,369       7,125     -38.7
 Kodiak 6/7/8 Series               913       1,586     -42.4
 Suburban (Chevy)               41,055      54,058     -24.1
 Tahoe                          73,254      91,578     -20.0
 TrailBlazer                     8,829      74,878     -88.2
 Traverse                       91,074       9,456     863.1
 Uplander                        1,758      40,456     -95.7
       Avalanche                16,432      35,003     -53.1
      Silverado-C/K Pickup     316,544     465,065     -31.9
 Chevrolet Fullsize
  Pickups                      332,976     500,068     -33.4
       Chevrolet Total         798,668   1,085,938     -26.5
       ---------------         -------   ---------     -----
 Acadia                         53,820      66,440     -19.0
 Canyon                         10,107      14,974     -32.5
 Envoy                           4,857      23,876     -79.7
 GMC C/T Series                    454         566     -19.8
 GMC W Series                    1,727       2,570     -32.8
 Savana                         12,164      22,437     -45.8
 Sierra                        111,842     168,544     -33.6
 Terrain                        14,033           0     ***.*
 Topkick 4/5 Series              2,705       7,841     -65.5
 Topkick 6/7/8 Series            1,840       4,280     -57.0
 Yukon                          29,411      39,064     -24.7
 Yukon XL                       16,819      26,404     -36.3
          GMC Total            259,779     376,996     -31.1
          ---------            -------     -------     -----
 Core Brand Total            1,147,764   1,564,194     -26.6
 ----------------            ---------   ---------     -----
 HUMMER H1                           0          17     ***.*
 HUMMER H2                       1,513       6,095     -75.2
 HUMMER H3                       5,487      20,681     -73.5
 HUMMER H3T                      2,046         692     195.7
        HUMMER Total             9,046      27,485     -67.1
        ------------             -----      ------     -----
 Montana SV6                         0          64     ***.*
 Torrent                         9,638      20,625     -53.3
        Pontiac Total            9,638      20,689     -53.4
        -------------            -----      ------     -----
 9-7X                            2,218       3,660     -39.4
         Saab Total              2,218       3,660     -39.4
         ----------              -----       -----     -----
 Outlook                        13,115      25,340     -48.2
 Relay                              12         163     -92.6
 VUE                            28,429      81,676     -65.2
        Saturn Total            41,556     107,179     -61.2
        ------------            ------     -------     -----
 Non-Core Brand Total           62,458     159,013     -60.7
 --------------------           ------     -------     -----
       GM Truck Total        1,210,222   1,723,207     -29.8
       --------------        ---------   ---------     -----

Source: General Motors  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
12:29 PM

American Honda December Sales Up 15.6 Percent

Annual sales led by Accord, Civic and CR-V

TORRANCE, Calif., Jan. 5 /PRNewswire/
-- American Honda Motor *** Inc., today reported December monthly sales of 107,143, an increase of 15.6 percent on a daily selling-rate* basis. American Honda's 2009 annual vehicle sales totaled 1,150,784, a decline of 19.5 percent compared to 2008 results.

Honda Division's December monthly sales of 96,568 represented an increase of 18.9 percent compared to 2008. Honda Division's 2009 annual sales of 1,045,061 decreased 18.6 percent compared to 2008. The top-three best-selling Honda models for 2009 were the Accord, 290,056; Civic, 259,722; and CR-V, 191,214.

Accord monthly sales increased 17.3 percent for December to 28,238. Monthly Civic sales increased by 19.8 percent to 22,319. The CR-V, the country's best-selling SUV in 2008 and 2009, increased sales by 24.5 percent to 18,686 for a new December sales record. Additional models with monthly sales gains included the Pilot, up 26.6 percent to 9,184, and the Odyssey, up 19.8 percent to 8,966.

"The good news is that the market appears to be stabilizing and we have more reasons for optimism in 2010," said John Mendel, executive vice president of American Honda. "There seems to be light at the end of the tunnel; let's hope it's not another train coming, but rather, brighter days ahead."

The Acura Division's year-end sales totaled 105,723, down 26.8 percent. December Acura sales totaled 10,575, down 8.1 percent. The TL led the division with annual sales of 33,620, followed closely by the MDX with sales of 31,178.

December TSX sales increased 17.9 percent to 2,926. December RDX sales increased 4.4 percent to 1,283. The much-anticipated Acura ZDX four-door sports coupe made its sales debut in the second half of the month.

*The annual Daily Selling Rate (DSR) is calculated with 308 days for 2009 and 2008. December 2009 included 28 selling days versus 26 selling days for 2008. All percentages represent DSR.

For more information or downloadable high-resolution images of Honda and Acura vehicles, please visit Hondanews.com for Honda and Acuranews.com for Acura. Consumer information is available at Honda.com for Honda and Acura.com for Acura.

                  American Honda Vehicle Sales For December 2009

                      Month-to-Date                  Year-to-Date
               December  December     DSR**  December  December     DSR**
                 2009      2008      % Chg.    2009      2008      % Chg.
                 ----      ----      ------    ----      ----      ------
 American
  Honda
  Total         107,143    86,085     15.6% 1,150,784 1,428,765    -19.5%
  -----
   Total
    Car
    Sales        61,020    50,918     11.3%   700,214   877,703    -20.2%
   Total
    Truck
    Sales        46,123    35,167     21.8%   450,570   551,062    -18.2%
      Honda
       Total
       Car
       Sales     54,706    44,762     13.5%   635,901   794,421    -20.0%
      Honda
       Total
       Truck
       Sales     41,862    30,643     26.9%   409,160   489,840    -16.5%
      Acura
       Total
       Car
       Sales      6,314     6,156     -4.8%    64,313    83,282    -22.8%
      Acura
       Total
       Truck
       Sales      4,261     4,524    -12.5%    41,410    61,222    -32.4%
 Domestic
  Car Sales *    51,010    40,642     16.5%   551,357   661,736    -16.7%
  -----------
   Honda
    Division     47,843    37,035     20.0%   517,737   614,970    -15.8%
   Acura
    Division      3,167     3,607    -18.5%    33,620    46,766    -28.1%
 Domestic
  Truck Sales *  44,660    30,629     35.4%   412,787   444,263     -7.1%
  -------------
   Honda
    Division     40,399    26,105     43.7%   371,377   383,041     -3.0%
   Acura
    Division      4,261     4,524    -12.5%    41,410    61,222    -32.4%
 Import
  Car Sales      10,010    10,276     -9.5%   148,857   215,967    -31.1%
  ---------
   Honda
    Division      6,863     7,727    -17.5%   118,164   179,451    -34.2%
   Acura
    Division      3,147     2,549     14.6%    30,693    36,516    -15.9%
 Import
  Truck Sales     1,463     4,538    -70.1%    37,783   106,799    -64.6%
  -----------
   Honda
    Division      1,463     4,538    -70.1%    37,783   106,799    -64.6%
    --------      -----     -----    ------    ------   -------    ------
 MODEL BREAKOUTS
  BY DIVISION
 Honda
  Division
  Total          96,568    75,405     18.9% 1,045,061 1,284,261    -18.6%
  -----          ------    ------     ----- --------- ---------    ------
    Fit           4,570     5,039    -15.8%    67,315    79,794    -15.6%
   Accord *      28,238    22,348     17.3%   290,056   372,789    -22.2%
     Memo:
      Accord
      Hybrid          0         1                   1       198    -99.5%
     Memo:
      Accord
      Cross-
      tour***     2,079         0               2,564         0
   Civic *       22,319    17,302     19.8%   259,722   339,289    -23.5%
     Memo:
      Civic
      Hybrid        471     1,036    -57.8%    15,119    31,297    -51.7%
   S2000             19        72    -75.5%       795     2,538    -68.7%
   Insight        1,639         0              20,572         0
   FCX                0         0                   0         6
   FCX Clarity        0         1                   5         5      0.0%
   -----------      ---       ---                 ---       ---      ----
   Odyssey  *     8,966     6,950     19.8%   100,133   135,493    -26.1%
   Pilot *        9,184     6,735     26.6%    83,901    96,746    -13.3%
   CR-V *        18,686    13,933     24.5%   191,214   197,279     -3.1%
   Element *      1,426     1,336     -0.9%    14,884    26,447    -43.7%
   Ridgeline      1,521     1,689    -16.4%    16,464    33,875    -51.4%
   ---------      -----     -----    ------    ------    ------    ------
 Acura
  Division
  Total          10,575    10,680     -8.1%   105,723   144,504    -26.8%
  -----          ------    ------     -----   -------   -------    ------
   RSX                0         0                   0         1
   TL *           3,167     3,607    -18.5%    33,620    46,766    -28.1%
   TSX            2,926     2,304     17.9%    28,650    31,998    -10.5%
   RL               221       245    -16.2%     2,043     4,517    -54.8%
   --               ---       ---    ------     -----     -----    ------
   MDX *          2,899     3,383    -20.4%    31,178    45,377    -31.3%
   ZDX *             79         0                  79         0
   RDX *          1,283     1,141      4.4%    10,153    15,845    -35.9%
   ---            -----     -----      ----    ------    ------    ------
 Selling Days        28        26                 308       308


 *  Honda and Acura vehicles are made of domestic & global sourced parts.
 Accord includes Crosstour, Hybrid.
 **  Daily Selling Rate
 *** Accord Crosstour sales are recorded in Honda total truck sales and
 Honda domestic truck sales.

Source: American Honda Motor *** Inc.  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
12:29 PM

Mazda Reports December and Full-Year 2009 Sales

IRVINE, Calif., Jan. 5 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported December 2009 sales of 18,255, up 1.6 percent versus December 2008, and the strongest single month of the last four. Full-year 2009 sales were 207,767, down 21.3 percent. There were 28 selling days in December 2009 compared to 26 in 2008, and 310 selling days in both 2008 and 2009.

"Going in, we knew 2009 was going to be an extremely difficult year, and it lived up to its early billing all the way to the end," said Jim O'Sullivan, president and CEO, MNAO. "We reduced our fleet sales all year long to focus on long-term brand strength, residual values and profitability. With December coming in higher than last year, optimism is strong for a brighter 2010."

The all-new 2010 MAZDA3 reported a sales increase in December of 1.5 percent with 7,981 units sold, and represented nearly half of all Mazdas sold in the U.S. during 2009. Mazda's crossover SUVs showed strong sales in December, with CX-7 reporting a sales increase of 120.5 percent for the month with 2,578 vehicles sold, while CX-9 reported sales of 2,637 units, an increase of 25.4 percent.

Mazda Motor de Mexico (MMdM) celebrated its best sales month ever. The company sold 3,115 vehicles, up 15 percent versus last December. December also marks the first month MMdM has reported sales of more than 3,000 units. For 2009, MMdM reported 18,914 total sales, accounting for a 14 percent decrease versus 2008. The all-new MAZDA3 and the CX-9 each recorded their best-ever sales months in December.

Mazda Canada Inc. (MCI) reported December sales of 4,261 units, down 5.5 percent compared to December 2008. Overall sales for 2008 were down 13.3 percent compared to overall 2008 sales, with 73,672 units sold.

Celebrating its 40th Anniversary in the United States in 2010, Mazda North American Operations is headquartered in Irvine, Calif. and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States, Canada and Mexico through nearly 900 dealers. Operations in Canada are managed by Mazda Canada, Inc., located in Ontario; and in Mexico by Mazda Motor de Mexico in Mexico City.

                    Mazda North American Operations - December
                                       2009

                  Month-To-Date                      Year-To-Date
                  -------------                      ------------

        December December       %  % MTD  December December      %   % YTD
            2009     2008  Change    DSR      2009     2008 Change     DSR
        -------- --------  ------  -----  -------- -------- ------   -----

 Mazda3    7,981    7,864    1.5%   (5.8)%  96,466  109,957 (12.3)% (12.3)%
 Mazda5    1,622    2,884  (43.8)% (47.8)%  18,488   22,021 (16.0)% (16.0)%
 Mazda6    2,596    3,088  (15.9)% (21.9)%  34,866   52,590 (33.7)% (33.7)%
 MX-5
  Miata      464      299   55.2%   44.1%    7,917   10,977 (27.9)% (27.9)%
 RX-8        128      153  (16.3)% (22.3)%   2,217    3,368 (34.2)% (34.2)%
 CX-7      2,578    1,169  120.5%  104.8%   20,583   26,811 (23.2)% (23.2)%
 CX-9      2,637    2,103   25.4%   16.4%   21,132   26,100 (19.0)% (19.0)%
 Tribute     247      352  (29.8)% (34.8)%   5,525   10,806 (48.9)% (48.9)%
 B-Series
  Truck        2       53  (96.2)% (96.5)%     573    1,319 (56.6)% (56.6)%

 Total
  Vehicles
 ---------

 CARS     12,791   14,288  (10.5)% (16.9)% 159,954  198,913 (19.6)% (19.6)%
 TRUCKS    5,464    3,677   48.6%   38.0%   47,813   65,036 (26.5)% (26.5)%
           -----    -----   ----            ------   ------ ------

 TOTAL    18,255   17,965    1.6%  (5.6)%  207,767  263,949 (21.3)% (21.3)%
          ======   ======    ===   =====   =======  =======  =====   =====


 MEMO:
 -----

 IMPORT
  CAR     10,195   11,200   (9.0)%         125,088  146,323 (14.5)%
 IMPORT
  TRUCK    5,215    3,272   59.4%           41,715   52,911 (21.2)%
           -----    -----   ----            ------   ------ ------
 IMPORT
  TOTAL   15,410   14,472    6.5%          166,803  199,234 (16.3)%

 DOMESTIC
  CAR      2,596    3,088  (15.9)%          34,866   52,590 (33.7)%
 DOMESTIC
  TRUCK      249      405  (38.5)%           6,098   12,125 (49.7)%
             ---      ---  ------            -----   ------ ------
 DOMESTIC
  TOTALS   2,845    3,493  (18.6)%          40,964   64,715 (36.7)%
 -------   -----    -----  -----            ------   ------ ------
 Selling
  Days        28       26                      310      310
 -----

Source: Mazda North American Operations  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
12:31 PM

Kia Motors America Announces December Sales

2009 Sales Up 9.8 Percent; Company Achieves 15th Consecutive Year of Increased Market Share

IRVINE, Calif., Jan. 5 /PRNewswire/ -- Kia Motors America (KMA) today announced December sales of 21,048 units, a 43.7-percent increase over the same month last year, and total 2009 sales of 300,063 units, a 9.8-percent increase over the same period last year. Kia small cars, including Rio, Forte, Forte Koup and Soul led the way in monthly sales volume.

"In the midst of our largest commitment to the U.S. market ever, we have once again prevailed against difficult economic times and a down automotive industry by increasing our market share for the 15th consecutive year," said B.M. Ahn, group president and CEO of KMA and Kia Motors Manufacturing Georgia. "Our new and appealing design evolution paired with our core principles of quality, safety, value and technology will continue to boost our brand into the next decade."

Kia Motors is in the midst of a dramatic, design-led transformation, which has been delivering dynamically styled vehicles in several important segments at exactly the right time contributing to the brand's continued gains in U.S. market share. The launch of the all-new 2011 Sorento CUV, the official vehicle of the NBA and the first vehicle to be built(1) at the company's first U.S.-based manufacturing facilities in West Point, Georgia, will further enhance the lineup and is now arriving in dealerships.

About Kia Motors America

Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 670 dealers throughout the United States. For 2009, KMA recorded its 15th consecutive year of increased U.S. market share. Kia Motors subscribes to a philosophy of building high value, high quality, safe and dynamic vehicles. Kia Motors prides itself on producing vehicles that are exciting and enabling and evoke the Kia tagline "The Power to Surprise."

Kia Motors America is the "Official Automotive Partner of the NBA." Information about Kia Motors America and its full vehicle line-up is available at its Web site - www.kia.com. For media information, including photography, visit www.kiamedia.com

                 MONTH OF DECEMBER            YEAR-TO-DATE
                 -----------------            ------------
 Model            2009          2008        2009        2008
 -----
 Rio             3,932         1,785      34,666      36,532
 Spectra            65         2,720      47,114      68,465
 Forte           4,903           n/a      26,328         n/a
 Optima          1,978         1,410      37,527      44,904
 Amanti             62           194       3,704       3,614
 Sportage        1,127         2,182      42,509      32,754
 Sorento         3,136         3,087      24,460      29,699
 Sedona            773         1,971      27,398      26,915
 Rondo           1,236         1,056      14,206      28,645
 Borrego         1,020           239      10,530       1,869
 Soul            2,816           n/a      31,621         n/a

 Total          21,048        14,644     300,063     273,397



 (1) U.S.- and globally sourced parts.

Source: Kia Motors America  

Truck Trend Truck Trend
Administrator | Posts: 4666 | Joined: 02/07
Posted: 01/05/10
12:32 PM

Nissan North America Announces December Sales

Nissan & Infiniti Sales Up 18.2 Percent; 2010 Among Most-Active, New-Vehicle Launch Years

FRANKLIN, Tenn., Jan. 5 /PRNewswire-FirstCall/ -- Nissan North America, Inc. (NNA) today reported December 2009 sales of 73,404 units versus 62,101 units a year earlier, an increase of 18.2 percent. Nissan Division sales rose 19.4 percent for the month, while sales of Infiniti vehicles were 10.1 percent higher than a year before.

For calendar year 2009, combined Nissan and Infiniti sales totaled 770,103 vehicles, compared with 951,350 vehicles sold in 2008, a 19.1 percent decline.

"The industry is coming out of a very tough year; it's good to see 2009 behind us," said Brian Carolin, senior vice president, Sales and Marketing, NNA. "Despite the huge challenges and uncertainties of last year, combined Nissan and Infiniti market share set a record in 2009. And looking ahead, we're encouraged by some signs of economic improvement. Showroom traffic is building and consumer confidence is rising.

"For Nissan and Infiniti, fiscal year 2010 promises to be one of our most-active, new-vehicle launch years in recent history as we introduce eight new vehicles in the U.S. market, including the Nissan LEAF battery-electric car," Carolin said. "We're anticipating great receptions for all of our vehicles."

 NNA INFORMATION
 --  Combined Nissan and Infiniti sales of 73,404 units in December 2009
     were 18.2 percent higher than December sales a year before of 62,101
     units.
 --  To ensure consistency in global sales reporting, Nissan North America
     calculates monthly variances on a straight-percentage basis,
     unadjusted for the number of selling days. December had 28 selling
     days, compared with 26 selling days in December a year before.

 NISSAN HIGHLIGHTS
 --  Nissan Division posted sales of 64,296 units in December compared with
     53,829 units sold in December 2008, a 19.4 percent increase.
 --  Nissan Versa sales in December set a record for the month at 6,809
     units, a 32.5 percent increase over December 2008 sales.
 --  Other Nissan models with double-digit, year-over-year sales increases
     in December were Maxima (59.5 percent), Z (63 percent), Frontier
     (113.1 percent), Xterra (14.9 percent), Pathfinder (49.2 percent) and
     Armada (75.8 percent).

 --  For calendar year 2009, Rogue set a record of 77,222 sales, a 7.2
     percent increase over 2008, and sales of Maxima and Z saw increases of
     13.3 percent and 26.9 percent, respectively, compared with calendar
     year 2008 sales.

 INFINITI HIGHLIGHTS
 --  Infiniti sales for December 2009 were 9,108 units, up 10.1 percent
     from the 8,272 units sold in the same month a year earlier.
 --  Infiniti EX sales set a December record with 901 units sold, a 2.7
     percent increase over the 877 units sold in December 2008.
 --  December sales of the Infiniti QX56 full-size luxury sport-utility
     vehicle rose 205.4 percent to 1,136 vehicles compared with December
     2008 sales of 372 units.

 --  Sales of the G37 Coupe totaled 1,626 units in December, a 54.4 percent
     increase over the same month in 2008, and FX sales were up 29.4
     percent
, to 1,096 units, compared with December 2008 sales of 847
     vehicles.


In North America, Nissan's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to improving the environment under the Nissan Green Program 2010, whose key priorities are reducing CO2 emissions, cutting other emissions and increasing recycling. More information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be found online at www.nissanusa.com and http://www.nissandriven.com/www.infinitiusa.com.

 NISSAN DIVISION
 ---------------
                       December  December   Monthly   CYTD    CYTD    CYTD
                         2009      2008      % chg    2009    2008    % chg
                         ----      ----      -----    ----    ----    -----


 Nissan Division Total    64,296    53,829     19.4 689,014 838,361   -17.8
 ---------------------    ------    ------     ---- ------- -------   -----
 Versa                     6,809     5,138     32.5  82,906  85,182    -2.7
 -----                     -----     -----     ----  ------  ------    ----
 Sentra                    6,192     5,766      7.4  82,706  99,797   -17.1
 ------                    -----     -----      ---  ------  ------   -----
 Cube                      3,057         0      n/a  21,471       0     n/a
 ----                      -----       ---      ---  ------     ---     ---
 Altima                   18,643    17,311      7.7 203,568 269,668   -24.5
 ------                   ------    ------      --- ------- -------   -----
 Maxima                    5,420     3,399     59.5  53,351  47,072    13.3
 ------                    -----     -----     ----  ------  ------    ----
 350/370Z                    924       567     63.0  13,117  10,337    26.9
 --------                    ---       ---     ----  ------  ------    ----
 GT-R                        119       149    -20.1   1,534   1,730   -11.3
 ----                        ---       ---    -----   -----   -----   -----
 Total Car                41,164    32,330     27.3 458,653 513,786   -10.7
 ---------                ------    ------     ---- ------- -------   -----
 Frontier                  2,988     1,402    113.1  28,415  44,997   -36.9
 --------                  -----     -----    -----  ------  ------   -----
 Titan                     2,148     2,124      1.1  19,042  34,053   -44.1
 -----                     -----     -----      ---  ------  ------   -----
 Xterra                    1,864     1,622     14.9  16,455  33,579   -51.0
 ------                    -----     -----     ----  ------  ------   -----
 Pathfinder                2,314     1,551     49.2  18,341  33,555   -45.3
 ----------                -----     -----     ----  ------  ------   -----
 Armada                    1,638       932     75.8   9,903  15,685   -36.9
 ------                    -----       ---     ----   -----  ------   -----
 Rogue                     6,551     6,916     -5.3  77,222  73,053     5.7
 -----                     -----     -----     ----  ------  ------     ---
 Murano                    5,502     6,461    -14.8  52,546  71,401   -26.4
 ------                    -----     -----    -----  ------  ------   -----
 Quest                       127       491    -74.1   8,437  18,252   -53.8
 -----                       ---       ---    -----   -----  ------   -----
 Total Truck              23,132    21,499      7.6 230,361 324,575   -29.0
 -----------              ------    ------      --- ------- -------   -----
 North American
  produced                48,143    39,736     21.2 523,124 681,840   -23.3
 --------------           ------    ------     ---- ------- -------   -----
 Car                      37,064    31,614     17.2 422,531 501,719   -15.8
 ---                      ------    ------     ---- ------- -------   -----
 Truck                    11,079     8,122     36.4 100,593 180,121   -44.2
 -----                    ------     -----     ---- ------- -------   -----
 Import                   16,153    14,093     14.6 165,890 156,521     6.0
 ------                   ------    ------     ---- ------- -------     ---
 Car                       4,100       716    472.6  36,122  12,067   199.3
 ---                       -----       ---    -----  ------  ------   -----
 Truck                    12,053    13,377     -9.9 129,768 144,454   -10.2
 -----                    ------    ------     ---- ------- -------   -----


 INFINITI DIVISION
 -----------------
                       December  December  Monthly   CYTD    CYTD    CYTD
                         2009      2008     % chg    2009    2008    % chg
                         ----      ----     -----    ----    ----    -----


 Infiniti Division
  Total                    9,108     8,272     10.1  81,089 112,989   -28.2
 -----------------         -----     -----     ----  ------ -------   -----
 G Sedan                   3,541     3,929     -9.9  32,357  44,969   -28.0
 -------                   -----     -----     ----  ------  ------   -----
 G Coupe                   1,626     1,053     54.4  14,817  19,212   -22.9
 -------                   -----     -----     ----  ------  ------   -----
 M                           808     1,194    -32.3   8,501  15,618   -45.6
 ---                         ---     -----    -----   -----  ------   -----
 QX56                      1,136       372    205.4   6,440   7,657   -15.9
 ----                      -----       ---    -----   -----   -----   -----
 EX                          901       877      2.7   7,950  12,873   -38.2
 ---                         ---       ---      ---   -----  ------   -----
 FX                        1,096       847     29.4  11,024  12,660   -12.9
 ---                       -----       ---     ----  ------  ------   -----
 Total Car                 5,975     6,176     -3.3  55,675  79,799   -30.2
 ---------                 -----     -----     ----  ------  ------   -----
 Total Truck               3,133     2,096     49.5  25,414  33,190   -23.4
 -----------               -----     -----     ----  ------  ------   -----


 NISSAN & INFINITI
 -----------------
                       December  December  Monthly   CYTD    CYTD    CYTD
                          2009      2008    % chg    2009    2008    % chg
                          ----      ----    -----    ----    ----    -----


 TOTAL VEHICLE            73,404    62,101     18.2 770,103 951,350   -19.1
 -------------            ------    ------     ---- ------- -------   -----
 Total Car                47,139    38,506     22.4 514,328 593,585   -13.4
 ---------                ------    ------     ---- ------- -------   -----
 Total Truck              26,265    23,595     11.3 255,775 357,765   -28.5
 -----------              ------    ------     ---- ------- -------   -----
 Selling days                 28        26              308     308
 ------------                ---       ---              ---     ---
 * All numbers include Hawaii

Source: Nissan North America, Inc.  

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