SPORTSMOBILE BRINGS "10th ANNUAL OLYMPIC CHALLENGE" TO SALT LAKE CITY

- More than 100 Sportsmobile Vans Embark on Kamas to Participate in Off-Road Olympic Challenge -
           
SALT LAKE CITY (June 15, 2007) – Sportsmobile West, North America’s leading tier 2 manufacturer for Ford Econoline and Dodge Sprinter customized vans, is excited to announce the "10th Annual Sportsmobile Olympic Challenge" will be coming to Kamas, Utah, June 30th – July 4th 2007. (please see the embedded picture below from last years competition.)
           
"We are very excited about this years rally. We have found that most of our customers are what we call 'gamers.'  Meaning, you are ready and willing to rise to the challenge. Of course this is all done in the spirit of fun and safety," said Alan Feld, president, Sportsmobile West, Inc.  
           
The Sportsmobile Olympic Challenge is an all out competition that seeks to find the Ultimate Sportsmobile Enthusiast. Not only must competitors complete the Olympic Challenge, but they must possess the skills and endure a fierce Technical 4x4 Driving Course, Worst-case Scenario, Road Rally, 20 Mile Scavenger Hunt, Winching Competition, and many more programs designed to test the drivers abilities.
           
Sportsmobile sponsors for the Olympic Challenge include: Ford Motor Company, Dynatrac, ARB, Aluminess, Hella, Extreme Outback Products and BF Goodrich.
           
Local, Regional, and National Media are invited to participate in various challenges with pre-approval and authorization from SMB management to drive a Sportsmobile van. (A MEDIA VEHICLE WILL BE AVAILABLE) Media can RSVP for this event from June 15th 2007 until June 30th 2007. Please contact Michael Caudill with DRIVEN Media for more information.  
 
(You can learn more about Sportsmobile on their web site - www.sportsmobile.com)
 


Sporstmobile Olympic Challenge Schedule:  
Sunday, July 1               7:00 - 8:30 am   Introduction Breakfast
                            9:00 - 5:00      Team Events – see your team schedule
                            5:30 - 6:30 pm   Happy Hour – BYO
                            6:30 - 8:00      Dinner
                            8:00 -           Espar seminar

Monday, July 2             7:00 - 8:30 am   Breakfast
                           9:00 - 4:30 pm   Team Events
                           5:00 - 6:30      Team Happy Hour Competition
                           6:30 - 8:00      Dinner
                           8:00           Hella Tire Demo                          
 
Tuesday, July 3             7:00 - 8:30 am    Breakfast
                           9:00 - 12:00      Team Events
                           12:00 pm          Photos for contest and Scavenger Items
                           3:00 - 5:00       Face Off
                           5:00 - 6:30       Happy Hour – duck races
                           6:30 - 8:00       Dinner
                           8:00 -            Awards and Entertainment / End of Rally              
WHEN:           June 30th - July 4th, 2007
 
WHERE:        High Star Ranch 976 N. State Rd 32
                           Kamas,  Utah  84036  

 
TO ATTEND: Please contact DRIVEN Media Communications at the email addresses or phone number below  

FOR MORE INFORMATION:        Michael Caudill, mcaudill@drivenmc.com
                                                        DRIVEN Media Communications
                                                        951/587-9465  
About Sportsmobile West  
Sportsmobile West is a leading tier-two manufacturer of Ford Econoline, Dodge Sprinter and GMC Savana conversion vans. Established roughly 20 years ago in San Diego , Calif. Sportsmobile West has long been recognized for its engineering and performance excellence in the automotive industry. Its innovation is visible in each customized product that leaves its Fresno-based facility. For more information on Sportsmobile, please visit their web site at www.sportsmobile.com, or call Michael Caudill with Driven Media at (951) 587-9465.